Scotch: Leveraging your passion – BBC News

Chivas – which produces Chivas Regal, Royal Salute, Ballantine’s and Glenlivet – tells us that the more home-based UK whisky market saw 31% growth last year. Eastern Europe, notably Russia and Poland, also with more home-based drinking, saw 10% growth. But western European sales were down 12%. The huge French and Spanish markets for Scotch are, in a normal year, half on-trade.